Creators: CapCut just played in your face.

June 21, 2025

We study what’s working for thousands of creators so you don’t have to. Insights, data, and strategies in about a minute.

📕 Word count: 245

⏱️ Read time: 1 min 2 secs

⚡️ Creator Insight of the Week

What We’re Seeing:

Is it just me, or are creators flocking to SubStack?
Check out their content creator program.
CapCut updated their Terms of Service & you should take a look.
They now claim rights to any content you create on their platform. That means your videos can legally appear in their ads and marketing without your consent, approval, or payment.
They pretty much own your content. You might want to think twice before using CapCut.

CapCut Alternatives that protect your rights:
✨ InShot
✨ Kinemaster
Both clearly state you retain full ownership of your content.

AI Influencers are on the rise thanks of Google’s Veo 3 model

Whop - Post content and get paid for the views you generate
TikTok Creator Gap - Search "creator search insights" on TikTok and tap View at the top of the search results, you’ll find data on whats trending and even gaps in your own content. Creators are using this to connect with their audience and even go viral.